As we wrap up another exciting year at Prairie State Gaming, it’s time to take a moment to reflect on all the incredible milestones we've achieved together!

What good are your promotions and themed events if no one knows about them? This week, we’re breaking down Facebook Events and their reach potential.

Installment 3 of the Winter Marketing Series, where we unearth a treasure trove of marketing magic to help you conquer those notoriously sluggish winter months.

Part 2 of our Winter Marketing Series: Incorporating your staff into your digital content strategy can create a more personal connection with your audience and highlight the expertise and personality of your team. Here are some ideas to get you started.

Part 1 of our Winter Marketing Series: Third-party delivery services like Uber Eats and Grubhub can dramatically benefit some restaurants. Learn the pros, cons, and how to choose the right partner for your needs.

In a world where everyone is searching for their next meal or new spot to test their luck, mastering SEO is essential for turning your hidden gem into the hottest destination in the neighborhood!

What is the best color for your brand and marketing? It depends on your business and goals – red, orange, black, and royal blue attract impulse shoppers. Navy blue and teal appeal to shoppers on a budget. Pink, sky blue, and rose draw in traditional buyers. Let's dive deep into Color Psychology in marketing.

Here's the ultimate blueprint for hosting ride events like Jeep runs, motorcycle rides, and classic car shows!

In this lesson we will go over what we consider to be In-House and Traditional Advertising. We provide examples and offer our opinion on what works and what doesn't in today's digital world.

In this lesson we will learn about a few of the most common Digital Marketing options we have. From our Best in class loyalty app to our new PlayPSG website and everything in between, we cover the best digital choices you have.

Part One of our Marketing Funnels series. Get a quick look into the types of marketing and advertising that is available to you with Prairie State Gaming.

Content is King! Let’s discuss digital content and some free options.

We are faced with limited resources, tight budgets, and fierce competition. By focusing on creativity, utilizing free or low-cost resources, and investing time and effort into alternative marketing strategies, you can still effectively build your online presence and grow your business.

We know what you’re thinking: “Snapchat? C’mon, guys. Really?”

Yes, really! This may be our wildest suggestion for your business yet. But always remember that our main goal is to help you with your marketing reach and content so you can get butts in seats, spending money and (hopefully) gaming, too!

What separates “good” content from “bad” content? Let’s look at some case studies.

Let’s plan out your Facebook marketing strategy and talk about why audience insights are so important.